Software Sales Job Profile & Description

There is a high demand for software amongst individuals and organizations. However, there is also an increase in software production companies and organizations. This means that the competition amongst software development organizations is increasing. Software development companies are turning to software sales personnel to market their products instead of leaning on the traditional marketing methods.

Software sales jobs are numerous. Contrary to popular belief, the work of the software sales person does not end with the sale of the software to the client. The job of a software sales person can be divided into pre-sales services, actual sales and the support required after the actual sale of the software.

Responsibilities and Duties

  • Investigation of clients’ specific needs and organizational requirements
  • Application of information gathered from investigation and already gained product knowledge to meet the needs of the clients
  • Development of in-depth knowledge of the specifications and features of the systems of the employing organization to ensure the delivery of quality services to clients
  • Establishing of networks so as to establish and develop new business contacts
  • Performing follow-up and courtesy calls
  • Preparation and designing of presentations for customers
  • Presentation of products to clients
  • Provision of technical support to clients including the installation of software programs and setting up of networks
  • Preparation of technical reports, proposals and tenders

Skills and specifications

  • Good communication skills
  • Aggressive
  • Innovative and able to think on their feet
  • Knowledge of IT
  • Good organizational skills

Education and Qualifications

  • Qualifications in an IT related discipline
  • Qualifications in sales and marketing