Marketing Communications Manager Job Description

Marketing Communications Manager Job Profile and Description

A Marketing Communication’s manager has to manage a lot of things and marketing activities simultaneously. He has to interact and coordinate with other marketing departments like product management; public relations etc to ensure that the communications for a product are appropriate and reflect what the company actually wants to.

Marketing Communications Manager Duties and Responsibilities

• Helping the Marketing Manager in designing and coordinating all integrated marketing communication activities and processes.
• Coordinating in production and designing variety of marketing communications processes.
• Developing and coming up with concepts related to brochures, pamphlets, infomercials and other marketing and promotional materials.
• Monitoring the correct and planned implementation of various marketing activities and processes.
• Keeping track of the success rate and performance of on going promotional campaigns and making the required changes for better effectiveness and also receiving feedbacks on these campaigns.
• Keeping and maintaining a redress system to address the queries and doubts of the customers and provide them with clear, concise and convincing answers and solutions.
• Designing timely contents for websites and updating them on a monthly basis.
• Developing presentations and producing newsletter of the company on a quarterly basis.
• Monitoring the blogs for effectively protecting company brands online.
• Attending trade shows and tours of other brands to get idea about other brands.
• Assigning leads for sales targets and goals.
• Providing timely training to the sales force for better performance.

Marketing Communications Manager Skills and Specifications

• Computer proficient with Microsoft Office, Dreamweaver, Front Page skills.
• Good understanding of marketing concepts
• Strong presentation skills and ability to work under stress and meet deadlines
• Good content writing skills and ability to get into the skin of any product
• Good project management and execution skills.
• Ability to work in a team
• self-motivated, confident, energetic, and creative
• Strong communication and interpersonal skills

Marketing Communications Manager Education and Qualifications

• A bachelor’s degree in marketing or commerce.
• A master’s degree in Marketing from a good management school.

Marketing Communications Manager Salary

• According to your past experience, your salary will be fixed in this job. If you have a good past experience, then you will get a handsome salary in this job.
• The average salary range is $3000 – $9000.