Sales Technician Job Profile and Description

A sales technician most works with the sales team to develop strategies to gain new customers and provide technical assistances. A sales technician helps the sales team under the customer’s need, do research and present specialized solutions to fulfill those needs. They help in drafting and setting up demos and they also respond to all technical queries posed by the customers.

Sales Technician Duties and Responsibilities

Some of the duties and responsibilities of a sales technician is as follows:

  • Conducting customer need analysis and presenting the customer with possible solutions
  • Understanding a product’s functionality and possible problems and figuring out a way to handle them
  • Determining the best products to meet the requirements of a customer
  • Assisting the sales department
  • Providing technical expertise on products and/or service
  • Taking part in exhibitions, conventions and other events to help in the sales of products and/or service
  • Train colleagues and sales personnel on basic technical aspects of a product and/or service
  • Have in-depth technical knowledge about the products, their working and their pros and cons
  • Sending technical specification to potential buyers along with the sales quotes
  • Revising and improving technical manuals

Sales Technician Skills and Specifications

Some of the skills and specifications required to be sales technician include the following:

  • Have thorough knowledge about the different products and their working
  • Be able to multi-task
  • Be good in written and spoken communication
  • Be able to translate technical jargon so that laypeople can understand it
  • Be well organized
  • Have business acumen
  • Be able to work under pressure
  • Be good in promotion and sales
  • Have leadership qualities
  • Be good at handling technical resources
  • Have good presentation skills
  • Be able to make efficient demos within a specific period of time
  • Be able to focus and pay attention to detail
  • Be customer-oriented
  • Be friendly and approachable

Sales Technician Education and Qualifications

A sales technician will benefit from the following education and qualifications:

  • A 4-year degree in business, computer science, math, science or engineering
  • A degree in business-related field, marketing and sales will be added bonus
  • Attend training and workshop to stay current on the technical developments happening in the field that the company is into

Sales Technician Salary

On an average, a sales technician earns about $78,000 annually. However, the figure can rise depending on the industry, company and experience.